GutesBuch Verlag UG
Prof. Dr. Bernd-Helmut Kröplin
co. TAO Group
Industriestr. 15
70565 Stuttgart
Telefon: 0711-131620
Inhaber: Bernd Kröplin

company registration number : HRB 736610
managing director: Regine C. Henschel


The copyright for the photographs is with “GutesBuch Verlag” resp. their authors and photographers. Usage for publication in printed and digital media is not permitted without authorization. Regarding requests for photographs please turn to the e-mail account


Despite careful control regarding content we do not assume liability for external links. For their content solely their authors are responsible.

Privacy policy

Thank you for expressing your interest in our website. GutesBuch Verlag UG is the data controller. Protecting your privacy is very important to us. Below you will find detailed information about how your data is handled.

Data collection and utilisation for contract administration purposes
We collect personal data when it is freely provided by you within the context of placing an order or making contact with us (e.g. via the contact form or by e-mail). The specific data gathered is that provided on the various information forms. We use the data provided by you for contract administration purposes and to process your queries. Once the contract has been processed in full or your customer account has been deleted, your data is blocked to prevent any further utilisation and will be deleted on expiry of the mandatory retention periods set out in fiscal and commercial regulations, provided you have not expressly agreed to the further use of your data or we retain the right to further exploit your data in accordance with the law, of which we are obliged to inform you.

Data transfer for contract completion purposes
For the fulfilment of contract, we will transfer your data to the shipping company commissioned with delivery if necessary for the delivery of ordered goods. Depending on the payment service provider selected during the order process, we will pass on the payment data required for payment to the financial institution and possibly the payment service provider commissioned by us or the payment service provider selected by you. In part, the selected payment service providers may collect the data directly should you open an account with them. In such a case, you will have to register with your login data of the payment service provider during the order process. The data protection declaration of each respective payment service provider shall apply in such cases.

Data usage on subscription to the e-mail newsletter
If you subscribe to our newsletter we use the data required for this purpose or that which is separately provided by you in order to regularly forward our newsletter to you. You may unsubscribe from the newsletter at any time via the contact facility set out below or via a link provided for this purpose within the newsletter.

Data usage for advertising by post and your right to object
Unless you have not opted-out or you are a consumer who consumer has his habitual residence in Spain, we also reserve the right to store and use your data (surname, first name, postal address and, to the extent that we have received such additional information from you within the context of our commercial relationship, your title, academic qualifications, year of birth and professional or business name) for our own promotional purposes on compiled lists, e.g. for the forwarding by post of interesting offers and information about our products. For customer this does not apply where they are registered in a Robinson list or a similar register like the UK Mailing Preference Service or the Dutch Postfilter. You may at any time refuse such storage and exploitation of your data for purposes via the contact facility set out below.

Right of access and contact facility
You are entitled to access your personal information stored by us at no charge, including the right to correct, block or delete such data. Please use the contact details provided in our legal notice should you have any queries concerning the collection, processing or exploitation of your personal data, or should you wish to access, correct, block or delete any data, or should you wish to withdraw any approval provided for or object any use of such data.